Florentine Collection
A classic for more than 150 years, our iconic Florentine pattern has been refreshed and reimagined with six bold colourways and a range of exciting new designs. Explore the collections today and use our vibrant Florentine palette to express your style.
Behind the pattern
Selected Designs
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THE FLORENTINE STORY
The Florentine pattern has a long and storied history, first appearing in our archives in 1874 and first used on Wedgwood designs in 1931. The seminal Florentine Turquoise shade followed in 1935. Now we have reimagined the quintessential Florentine DNA for today, injecting fresh energy, vibrancy and colour into classic forms crafted with exquisite skill and care.