{"title":"Butterfly Bloom","description":"\u003cp\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003eEnjoy a tea moment\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003e\u003cspan\u003e \u003c\/span\u003edefined by the natural beauty of the beloved butterfly.\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003eEach\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003eelevated\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003efine bone china\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003epiece\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003eis\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003ecrafted\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003e\u003cspan\u003e \u003c\/span\u003eto the highest standard\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003es\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003efinished\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003e\u003cspan\u003e \u003c\/span\u003ewith band\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003eed g\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003eold\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003edetailing\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW197893607 BCX8\"\u003e.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"butterfly-bloom-3-tier-cake-stand","title":"Butterfly Bloom 3 Tier Cake Stand","description":"\u003cp\u003eLet butterflies peep out from beneath cucumber sandwiches and bright flowers compete for attention with your macarons. This exquisite cake stand comprises a trio of fine bone china plates decorated with the pretty pastels and floral details of our Butterfly Bloom collection. Wedgwood's signature gold banding adorns the handle, post and rims for a luxurious final touch.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53914508951893,"sku":"5C107805854","price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107805854.jpg?v=1780050954"},{"product_id":"butterfly-bloom-yellow-teacup-and-saucer","title":"Butterfly Bloom Yellow Teacup and Saucer","description":"\u003cp\u003eWith its vibrant colours, the Floral Bouquet teacup and saucer is a joy to drink from. This piece combines the elegance of Wedgwood tradition with the whimsy of our Butterfly Bloom collection and will transform every tea break into a special occasion. Yellow, pink and white flowers and butterflies are accented with delicate gold decoration to create a modern classic.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53914697662805,"sku":"5C107800045","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107800045.jpg?v=1779996158"},{"product_id":"butterfly-bloom-green-teacup-and-saucer","title":"Butterfly Bloom Green Teacup and Saucer","description":"\u003cp\u003eTake an indulgent moment to yourself and enjoy a delicious herbal tea from this elegant Butterfly Posy teacup and saucer. Its classic pure white and green background enhances the vibrant floral pattern of stylised butterflies and blooms. The rippled rim and elegantly curved handle are outlined in luxurious 22-carat gold banding.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53914697859413,"sku":"5C107800044","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107800044.jpg?v=1779996212"},{"product_id":"butterfly-bloom-blue-and-pink-teacup-and-saucer","title":"Butterfly Bloom Blue and Pink Teacup and Saucer","description":"\u003cp\u003eEnjoy the invigorating feeling of the year's first flowers, whatever the season, with this Spring Blossom teacup and saucer from our Butterfly Bloom collection. Transport yourself to a country garden as you sip your tea from the pink, white and cornflower-blue cup with its delicate floral pattern. It features a luxuriant gilded finish on the rims and elegantly arched handle.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53914722795861,"sku":"5C107800047","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107800047.jpg?v=1779996253"},{"product_id":"butterfly-bloom-blue-teacup-and-saucer","title":"Butterfly Bloom Blue Teacup and Saucer","description":"\u003cp\u003eThis Blue Peony teacup and saucer from our Butterfly Bloom collection is beautifully decorated with a harmonious peach and blue floral design. A delicate leaf pattern around the inner rim adds to the traditional appeal. The cup's elegant fluted edge and curved handle are finished in sumptuous 22-carat gold.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53914724827477,"sku":"5C107800054","price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107800054.jpg?v=1779996353"},{"product_id":"butterfly-bloom-salad-plate-set-of-4","title":"Butterfly Bloom Salad Plate , Set of 4","description":"\u003cp\u003eThis set of four Butterfly Bloom plates is both beautiful to display and practical enough to serve elegant lunches on. The gently rippled shape of the plates is highlighted by the opulent gilded banding around the rims. This quartet of complementary designs features a variety of whimsical floral patterns in saturated colours, evoking leisurely afternoons in a classic country garden.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53915874099541,"sku":"5C107800053","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107800053.jpg?v=1780040511"},{"product_id":"butterfly-bloom-sandwich-tray","title":"Butterfly Bloom Sandwich Tray","description":"\u003cp\u003ePile this tray high with tempting finger sandwiches and enjoy your guests' expressions as they reveal the intricate pattern beneath. Beautiful butterflies with brightly coloured wings weave their way across our fine bone china, framed by contrasting floral motifs at either end. This vibrant vintage pattern is inspired by designs from the Wedgwood archive. It remains as irresistible today as when it was first imagined.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53920999899477,"sku":"5C107805853","price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107805853.jpg?v=1780034275"},{"product_id":"butterfly-bloom-tea-for-one","title":"Butterfly Bloom Tea for One","description":"\u003cp\u003eEnjoy a tranquil moment alone with this ingenious tea set for one. It combines a teapot, teacup and saucer, which fit neatly together in a single set. The fine bone china is decorated with elegant pastel-coloured butterflies fluttering amidst bold-hued botanicals. Wedgwood's signature gold banding on the rim and handles adds a luxurious finishing touch to this striking trio.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53921613250901,"sku":"40035039","price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_40035039.jpg?v=1779994497"},{"product_id":"butterfly-bloom-3-piece-set-teapot-sugar-bowl-and-cream-jug","title":"Butterfly Bloom 3 Piece Set: Teapot, Sugar Bowl and Cream Jug","description":"\u003cp\u003eMake afternoon tea even more enticing with this teapot, sugar bowl and cream jug from the Butterfly Bloom collection. Archive-inspired vintage patterns feature colourful butterflies, bright flowers and weaving leaves to create a playful garden party expression. Match this eclectic trio with other pieces from the collection for a truly splendid teatime spread.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53921670660437,"sku":"40003932","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_40003932.jpg?v=1779995934"},{"product_id":"butterfly-bloom-small-teapot","title":"Butterfly Bloom Small Teapot","description":"\u003cp\u003eTreat yourself to a moment of indulgence with a cup of Earl Grey or Assam tea served from this charming Butterfly Bloom teapot. It's decorated with delicate flowers and butterflies in warm pink and gold on a silky white background. This little pot is just the right size for afternoon tea for one.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53921675477333,"sku":"5C107800048","price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107800048_ab880c04-71db-4c5e-875d-b211dd5977a7.jpg?v=1779995994"},{"product_id":"butterfly-bloom-large-teapot","title":"Butterfly Bloom Large Teapot","description":"\u003cp\u003eThis striking pot is sure to be a talking point at your next tea party. Colourful florals in pinks, blues and greens dominate the design, while a lacy gold band weaves through the middle. Wedgwood's signature gold accents on the rim, base and handle draw the distinctive pattern together. Use this generously proportioned teapot with matching Butterfly Bloom cups to serve your favourite infusion in style.\u003c\/p\u003e","brand":"WEDGWOOD","offers":[{"title":"Default Title","offer_id":53921679737173,"sku":"5C107805110","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/files\/Resource_WedgwoodEMEA_5C107805110.jpg?v=1779996015"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/2178\/3637\/collections\/ButterflyBloom_AfternoonTea_2026_1x1_f6005036-77e2-48d3-86a8-8560567d2c15.jpg?v=1775038932","url":"https:\/\/www.wedgwood.com\/en-gb\/collections\/butterfly-bloom.oembed","provider":"Wedgwood","version":"1.0","type":"link"}